If you or one of your children are going to college, you know how much the cost of a college degree has increased over the decades. Students and their families are forced to go into significant debt even as the job market for college graduates shrinks. Students from lower income families are especially disadvantaged because loans are harder to come by. Unless the student is fortunate to have garnered a full scholarship, you are also paying a hidden tax – the cost of college athletics.

It’s time to change the tuition funding playbook.

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